RoasRadar Install on Shopify
For Shopify owners who run their own ads

Every morning, the one thing worth changing.

RoasRadar matches your Meta and Google ad spend to your real Shopify orders, live. Then it tells you, in plain words, the move to make today, with the number that proves it.

Install on Shopify Read why we built it

Runs inside your Shopify admin · Set up in minutes · About a fifth of the price of leading attribution suites

Today · 9:12 am LIVE
Your next move
Pause "Broad – Lookalike 3%". It has lost money for 3 days.

ROAS 1.4× against your break-even of 2.5×. That's $214 spent since Sunday without paying for itself.

Open ad set in Meta Not now
Spend today$318counted
Orders today14counted
ROAS now3.1×est. attribution
2Move $40/day to "UGC Reels"5.2×
3Refresh the "Summer Bundle" creativeCTR ↓

Example data for illustration. Nothing changes in your ad accounts until you tap.

Our story

It started as a morning habit.

Running a store meant opening Meta Ads Manager, then Google Ads, then the store's own orders. Three tabs, three different answers to the same question: is the money I spent yesterday coming back?

By the time the numbers were reconciled, the day's budget had already been spent.

So we built a small tool for our own store. Pull the ad spend, match it to the real orders as they come in, and show one live number. It worked. Then the more useful part happened. Once the number was live, it became obvious what to change: the ad set that had quietly lost money for three days, the campaign that deserved twice the budget, the creative that had worn out.

That is RoasRadar: the tool we built to stop guessing, rebuilt for Shopify so every merchant who runs their own ads can have it.

Meta Ads Manager
Includes view-throughs and shared credit
41 sales
Google Ads
Counts the same shoppers who searched later
28 sales
Shopify orders
What was actually paid. RoasRadar starts here.
52 orders

Illustrative morning. The ad platforms claim 69 sales between them for 52 real orders.

What we believe

The best dashboard is the one you close after thirty seconds.

Most ad tools are built to be looked at. We think your time is better spent acting. So every screen in RoasRadar keeps three promises.

Live

Spend and orders are matched as they happen, through the day. You see a leak while there's still budget left to save, instead of in tomorrow's report.

Updating nowSpend vs orders, all day
Plain

Every insight is a sentence a busy owner understands on a phone. "Pause this." "Move $40 there." No pivot tables, no attribution jargon.

"Scale UGC Reels by 20%. 5.2× for 3 days."
Honest

Counted numbers and estimated numbers look different, so you always know which is which. Your break-even ROAS is on every chart.

countedest. attribution
Steer with ROAS, score with profit

ROAS isn't vanity when you know your break-even line.

Profit tells you how the month went. ROAS tells you which way to steer today. RoasRadar draws your break-even ROAS on every chart, so the two always tell the same story.

ROAS through the day · Meta + Google
ROAS Break-even 2.5×

Example data. Above the line, ads are paying for themselves. Below it, they're losing money.

40% margin 2.50×
break-even ROAS = 1 ÷ margin

At a 40% margin, every $1 of ads needs to bring back $2.50 in sales just to break even. RoasRadar sets this line during onboarding and judges every campaign against it.

You stay in charge

Advice, not autopilot.

RoasRadar never spends your money while you sleep. It reads your accounts, finds the move, and hands it to you. One tap opens the right ad set in Meta or Google, and you decide.

RoasRadarMatches spend to Shopify orders, live.
RoasRadarRanks today's moves and says why, in one sentence.
YouTap to open the ad set, make the change, or skip it.
RoasRadarShows whether the change worked, as the day goes on.
Built for owners

Set up in minutes. Read in seconds. Right inside Shopify.

RoasRadar is a Shopify app. It opens in your Shopify admin next to your orders, and it's billed on your normal Shopify invoice. There's no new login and no code to paste.

  1. Install from the Shopify App Store

    One click adds RoasRadar to your store. Orders flow in through Shopify's own app permissions.

    about a minute

  2. Connect Meta and Google Ads

    Guided onboarding walks you through signing in to each ad account. Google Tag Manager setups work too.

    a few minutes

  3. Set your margin, get your first move

    Tell us your gross margin once. RoasRadar draws your break-even line and gives you today's first move.

    same day
Inside Shopify admin · Apps › RoasRadar Billed through Shopify · cancel any month No developer · no tracking code
Pricing

Priced for a store, not a data team.

Big attribution suites charge by your revenue and often ask for an annual contract. A store doing $500,000 a month pays around $700 a month for a leading suite. On RoasRadar, the same store pays $139, a flat monthly price.

Store doing $500k / month
Leading attribution suite~$700/mo
RoasRadar Scale$139/mo
About one fifth of the price.
Starter
$29 /month

One ad platform, for stores finding their first winners.

  • Live ROAS with break-even line
  • Meta Ads or Google Ads
  • Daily next move
  • Email support
Start free trial
Growth Most stores
$59 /month

Meta and Google together, for owners running both.

  • Everything in Starter
  • Meta Ads and Google Ads
  • Ranked moves with one-tap links
  • Creative wear-out alerts
  • Below-break-even alerts
Start free trial
Scale
$139 /month

For high-volume stores, including those doing $500k a month and up.

  • Everything in Growth
  • Multiple ad accounts
  • Priority support
  • Onboarding call
Start free trial

Prices in USD, billed monthly through your Shopify invoice. Comparison benchmark: about $700 a month quoted by a leading attribution suite for a store with $500,000 in monthly revenue. Competitor pricing varies by store revenue, plan and contract.

Questions

Before you install.

Anything else, write to the support address at the bottom of this page.

Does RoasRadar run inside Shopify?

Yes. It's a Shopify app. You install it from the Shopify App Store, open it from Apps in your Shopify admin, and pay for it on your regular Shopify bill.

Will it change my ads without asking?

No. RoasRadar suggests moves and links you straight to the right ad set. Nothing changes in your Meta or Google accounts unless you make the change yourself.

What's the difference between "counted" and "estimated"?

Spend and orders are counted: they come straight from your ad accounts and Shopify. Which ad gets credit for an order is estimated, because a shopper can see several ads. We label the two differently everywhere so you know how much weight to put on each number.

Isn't profit more important than ROAS?

Profit is how you score the month. ROAS is how you steer today, because it moves the moment a campaign does. With your break-even line on every chart, a ROAS number tells you straight away whether an ad is making or losing money.

Which ad platforms are supported?

Meta Ads (Facebook and Instagram) and Google Ads, including stores that manage tags with Google Tag Manager.

Do I need a developer?

No. Orders come in through Shopify's app permissions, and onboarding guides you through connecting your ad accounts with your usual logins.

Can I cancel?

Yes, any month. Uninstalling the app from your Shopify admin stops billing.

We built RoasRadar for our own store first.

Now it's yours. Connect your ads, set your break-even line, and get your first move today.

Install on Shopify